Marketing Team

Facilitate seamless collaboration within your marketing department. T-shirt sizing, area tags, and source tracking.

About This Template

The Marketing Team template is designed for marketing departments managing campaigns, content, and creative work across multiple channels and disciplines.

Tasks are sized using T-shirt sizing (XS to XXL) with time estimates, making sprint planning and capacity management straightforward without the overhead of detailed estimation. The Area custom field lets you tag work by marketing discipline across 12 categories including SMM, Performance, Email, SEO/SEM, Content, and more.

Track lead sources to understand which channels drive results. The Source field includes 20+ options covering traditional outreach, paid advertising, social media platforms, and referral channels.

What's Inside

Columns Included

BacklogTodoIn ProgressHoldReviewDoneArchived

Task Types

XSSMLXLXXL

Custom Fields

OtherAreaSource

Key Features

  • 7-stage workflow
  • T-shirt sizing (XS-XXL)
  • 12 marketing area tags
  • 20+ source tracking options
  • Review and approval stage
  • Archive for completed work

Who Is This Template For?

  • Marketing teams
  • Content teams
  • Creative agencies
  • Social media managers
  • Growth teams

Ready to get started?

Learn how to create a board from this template in just a few steps.

Read the step-by-step guide

Frequently Asked Questions

How do I create a board from this template?

Creating a board is easy! Navigate to your project, click the + button next to Boards, select this template, customize the settings, and click Create. For a detailed walkthrough, check out our step-by-step guide.

What is T-shirt sizing?

T-shirt sizing (XS, S, M, L, XL, XXL) is a quick estimation method. XS = under 30 minutes, S = 1-2 hours, M = 3-4 hours, L = 6-8 hours, XL = 12-16 hours, XXL = over 16 hours (needs splitting).

What marketing areas can I track?

The template includes 12 areas: SMM, ORM, Performance, Email, SEO/SEM, Influencer, Content, Brand, Product Marketing, Events, PR, and Analytics.

Can I track which channels drive leads?

Yes, the Source field includes 20+ options: Email Outreach, Cold Calling, LinkedIn, Google, Facebook, Instagram, TikTok, YouTube, Affiliate, Influencer, and more.

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